Public Relations Cases: International Perspectives

259.50 ج.م. In stock

This unique collection of contemporary international public relations case studies gives the reader in-depth insight into effective public relations practice in a range of organizational contexts. The cases demonstrate the breadth of modern public relations practice and the increasing importance and sophistication of this function both in public and private sector organizations. This second edition of Public Relations Cases builds ... المزيد عند كتب مصر

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  • أفضل سعر لـ Public Relations Cases: International Perspectives من كتب مصر فى مصر هو 259.50 ج.م.
  • طرق الدفع المتاحة هى
    دفع عند الاستلام
  • تكلفة التوصيل هى 10 ج.م., والتوصيل فى خلال 5-8 أيام
  • تباع المنتجات المماثلة لـ Public Relations Cases: International Perspectives فى جوميا مع اسعار تبدأ من 303 ج.م.
  • أول ظهور لهذا المنتج كان فى أغسطس 20, 2014

وصف كتب مصر

This unique collection of contemporary international public relations case studies gives the reader in-depth insight into effective public relations practice in a range of organizational contexts. The cases demonstrate the breadth of modern public relations practice and the increasing importance and sophistication of this function both in public and private sector organizations. This second edition of Public Relations Cases builds on the success of the previous edition to offer new insights into the changing face of contemporary public relations and the development of PR and communication strategies. The book also examines: The use of social media and blogging as a communications medium The growing importance of corporate social responsibility programmes Local authority identity change High profile international charitable fundraising Sports sponsorship Property sector PR. Featuring cases from around the world, including the UK, India, Korea, Demark, Croatia and the US, this book is an invaluable resource for teachers, researchers and students working in public relations, corporate communication and public affairs.

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    متجر:جومياسعر: 303 ج.م.طرق الدفعدفع عند الاستلامبطاقة ائتمانيةالدفع البديلمدة التوصيل: 2-5 أيام رسوم التوصيل: 15 ج.م. اشتريه
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