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Continuing its rich tradition of engaging students and demonstrating how
mathematics applies to various fields of study, the new edition of this text is
packed with real data and real-life applications to business, economics, social
and life sciences. Users continually praise Sullivan and Mizrahi for their
attention to conceptual development, well-graded and applied examples and
exercise sets that include CPA, CMA, and Actuarial exam questions. The new
Eighth Edition also features a new full color design and improved goal-oriented
pedagogy to facilitate understanding, including: More opportunities for the use
of graphing calculator, including screen shots and instructions. Icons clearly
identify each opportunity for the use of spreadsheets or graphing calculator.
Work problems appear throughout the text, giving the student the chance to
immediately reinforce the concept or skill they have just learned. Chapter
Reviews contain a variety of features to help synthesize the ideas of the
chapter, including: Objectives Check, Important Terms and Concepts, True-False
Items,Fill in the Blanks, Review Exercises, Mathematical Questions from
Professional Exams (CPA).