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وصف كتب مصر
Data Mining for Business Intelligence, Second Edition uses real data and
actual cases to illustrate the applicability of data mining (DM) intelligence
in the development of successful business models. Featuring complimentary
access to XLMiner, the Microsoft Office Excel add-in, this book allows readers
to follow along and implement algorithms at their own speed, with a minimal
learning curve. In addition, students and practitioners of DM techniques are
presented with hands-on, business-oriented applications. An abundant amount of
exercises and examples, now doubled in number in the second edition, are
provided to motivate learning and understanding. This book helps readers
understand the beneficial relationship that can be established between DM and
smart business practices, and is an excellent learning tool for creating
valuable strategies and making wiser business decisions. New topics include
detailed coverage of visualization (enhanced by Spotfire subroutines) and time
series forecasting, among a host of other subject matter.