The world's most popular Air Max gets reinvented in the Nike Air Max 90 Ultra 2.0 Flyknit Men's Shoe, with a lighter and softer-than-ever feel thanks to flexible Flyknit and Ultra 2.0 cushioning. Flexible Fit Lightweight Flyknit material combines areas of stretch, support and breathability where you need them most for a comfortable fit. Ultralight Cushioning The Ultra 2.0 midsole is designed with dual-density foam for plush cushioning and support while reducing the shoe's overall weight. Added rubber sections on the outsole provide durability. More Details Visible Max Air cushioning for lightweight comfort Memory foam sockliner for enhanced cushioning Air Max 90 Origins Nike's revolutionary Air-Sole unit made its way into Nike footwear in 1978. In 1987, the Nike Air Max 1 debuted with visible air in its heel, allowing fans more than just the feel of Air-Sole comfort—suddenly they could see it. Three years later, the Nike Air Max 90 lets them see even more of it, arriving with a Visible Air window that was bigger than its predecessor. It hit the shelves sporting a fiery shade of red that set the sneaker world ablaze and became a Nike staple.