Does even more. Weighs even less

The new iPad Air is unbelievably thin and light. And yet it’s so much more powerful and capable. With the A7 chip, advanced wireless, and great apps for productivity and creativity — all beautifully integrated with iOS 7 — iPad Air lets you do more than you ever imagined. In more places than you ever imagined.

The most amazing thing about holding it is that you forget you're holding it.

iPad Air is astonishingly thin and light. Through a series of refinements, we were able to drop close to a quarter of the volume of the previous-generation iPad. Yet from the moment you pick it up, you’ll notice how durable it feels. Elegant unibody construction strengthens and simplifies the enclosure. We took everything we’ve learned about making unibody devices and refined the process to be even more material-efficient and exact. The result is an iPad Air that feels amazing to hold and is easy to take with you wherever you go.

A 24 percent reduction in overall volume

We shaved fractions of millimeters off many components. By reducing their thickness, we were able to make iPad Air far thinner and lighter.

What you don't want to see is just as important as what you do.

More than ever, all eyes are on the stunning Retina display. iPad Air has thinner bezels on the sides of the display and a narrower width overall. But the size of the display stayed the same. It’s a subtle change, but it makes a dramatic difference. You see it the moment the screen comes to life. The beautiful display is more prominent than ever. And your attention is on what matters: your content.

The software also works intelligently with the new display. Using a touch-rejection algorithm, iPad Air recognizes if your thumb is simply resting on the display while you’re holding it or if you’re intentionally interacting with the Multi-Touch screen. It's a great example of how Apple hardware and software are designed to work together to give you the best experience possible.